2012年11月7日星期三

books 3


the second book i read is Orientation & Identity which is include symbols to match the former subject about semiotic.


from what i read, i find out symbols can give people infuence about their thinking and attract their attentions.
i wrote down several sentencese to prove it.

  • three options come to bear inthe assessment of symbols_where do we feel safe, where do i recognize danger and where do i see aims and possibilities.
  • signage play adecisive role here: it visualizes the character of the place and its offerings. this makes it possible to experience these things.
  • signage translates the functions and/or the contents of the architecture visually and makes them understandable.



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